The Green Bottom Line in Dentistry

Webinar Description:

The Green Bottom Line in Dentistry is a fast-paced, executive-focused session on how environmental sustainability is shifting from a “nice-to-have” to a procurement and competitiveness requirement across oral healthcare. In 45 minutes, we’ll translate sustainability into practical levers that dental manufacturers and supply houses can use to reduce risk, protect margins, and strengthen customer loyalty—without compromising infection control.

The session includes three short video spotlights: two sustainable startup examples and a 2‑minute “voice of the customer” interview with a young practice owner who is integrating sustainability into clinical operations and daily life—highlighting the next-generation expectations that will shape product design and purchasing. We’ll also point to real, sourceable initiatives from established leaders and close with a simple 90‑day action plan.

• What’s changing: the customer, regulatory, and reporting forces that are turning sustainability into a supplier gatekeeper.
• Where to act first: high-impact, near-term moves in packaging, logistics, and “circular” programs that can pay back.
• How to lead credibly: practical ways to measure, communicate, and avoid greenwashing while building a competitive moat.

About the Speaker:

Laurie Houston has been a general dentist since 1985, owned her own practice until 2012, and now associates 2 days a week in Orillia, while also providing access to care at an Indigenous community in the Georgian Bay area on a regular basis. She is a past Director of the ODA, past Chair of the ODA Environmental Sustainability Working Group and lead author of the Sustainable Dental Toolkit for the Canadian Coalition for Green Health Care. Laurie has lectured extensively on Sustainability in Dentistry across North America, and written multiple articles in several journals on this subject. She leads small dental teams to developing countries to provide access to care, using sustainable protocols that respect patient safety and infection control. Laurie lives in the Muskokas with her husband and wee dog Georgie and takes advantage of outdoor activities in this beautiful region.

Registration Deadline:
Closes at 1:00 PM on June 17, 2026.